After years of struggling with social anxiety, I created and launched the first conversation tool of its kind, designed to help you literally accelerate human connection and fueled by behavioral research on how conversations naturally happen. Founded in Atlanta, we shot and produced the below go-to-market campaign with the help of a local, peachy crew (#🍑 REPRESENT).

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Here’s the tea:

In December 2023 (just 1 month into Off The Record’s lifecycle), we went through 57% of our inventory! With expertly curated visuals and creative storytelling that invited people into our world, we were move hundreds of units without a huge social following (in fact, only a combined audience of just 80 people at the time).

1 Month Post-Launch

Meet The Team

  • Katarina Terentieva 🙋‍♀️

    FOUNDER & CREATIVE DIRECTOR

  • Ren Adkins

    PHOTOGRAPHER

  • Noah Clement

    GAFFER & DIGITECH

  • Amber London-Gould

    STYLIST

  • Kyndal Jackson

    VIDEOGRAPHER

  • Hanna Pak

    MODEL

  • Danielle Chappelle

    MODEL

  • Mark London-Gould

    MODEL

  • Miah Cowan

    MODEL

Next

LONELY WHALE